Confirmation Bias
Confirmation Bias is a cognitive bias that leads individuals to favor information, interpretations, or evidence that confirm their existing beliefs, opinions, or hypotheses, while disregarding or undervaluing information that contradicts them. This bias affects how people gather, interpret, and remember information, often resulting in the reinforcement of preconceived notions and the avoidance of challenging or opposing views. Confirmation bias can occur in various contexts, including personal decision-making, scientific research, politics, and media consumption.
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