Customer Education refers to the process of providing customers with the knowledge, skills, and resources they need to effectively use, understand, and benefit from a company’s products or services. It involves creating and delivering educational content, training programs, and support materials that help customers achieve their goals and maximize the value they receive from their purchase. Customer education can take many forms, including online courses, tutorials, webinars, user guides, FAQs, and one-on-one training sessions.

Customer education is a critical component of product sales and customer success, ensuring that customers have the knowledge and skills they need to effectively use a product or service. By investing in customer education, companies can enhance the customer experience, reduce support costs, increase product adoption, and build stronger, more loyal customer relationships.

See also:

• Extended Enterprise Learning 

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